THE ART OF ACCOMPLISHMENT

brand & UI refresh


THE HEADLINES

Website Design & Content Strategy: Elevating and unifying the brand message and web presence for the podcast and personal development course.

CLIENT

Art of Accomplishment

INFLUENCES

Mountaineering, adventure gear, nature, river deltas, stone polishing, cartography, Design Thinking, TED

SCOPE

Art of Accomplishment is home of impactful personal development courses and podcast hosted by Brett Kistler and Joe Hudson. Building out a new online course platform, Rumblespring worked with the team to align the brand voice and continually refine the UI & UX. Rapidly iterating through stages of loose moodboards and color stories to pixel perfect UI to Wordpress development. We implemented systems in Miro, Slack, and Asana to communicate and collaborate on design at every stage.

COLLABORATORS

Founder: Joe Hudson
Video Editing: Cat Ganson
Podcast Strategy: Brett Kistler
Advertising Strategy: Awakening Agency


THE WORK

STORYTELLING

CREATIVE DIRECTION

UX & UI

ART DIRECTION

BRANDING

WEB DESIGN


ux research & UI layouts

From low fidelity to high fidelity